I just finished collaborating on a project with my brother for Cary Neff.
Cary has been a very successful restaurant owner (i.e. Sansom Street Oyster House and Coquette) and caterer (i.e. QVC and Urban Outfitters) in Philly for years. I've gotten to know him through my assignments shooting food for Philly magazines, and we've always gotten along great. So when he called with an idea for a shoot I was super psyched.
We did a portrait/lifestyle shoot a few months ago in and around the Italian Market for a publicity brochure he was hoping to create. After the shoot, I recommended he speak with my brother, who quickly rebranded him "restaurentrepreneur". Brilliant.
Some selections from the brochure are above. I don't think the restaurentrepreneur.com site is up and running yet, but I'm sure it will be soon.